• What It Is: AI analyzes past customer behavior and uses predictive algorithms to score new leads based on their likelihood to convert.
• Why It’s Important: Saves time and increases efficiency by focusing efforts on high-probability leads.
• How to Implement: Feed historical data into a CRM system with predictive scoring capabilities like HubSpot or Pipedrive.
• Tools: HubSpot AI, Pipedrive's AI Coach.
• When to Use: When you need to prioritize large volumes of leads.

Influence/Source

: AI tools used by influencers like Jordan Platten​.